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Private Executive Dinner
Unleash Efficiency and Speed: Orchestrating Multi-market Websites in APAC

Tuesday 19 March 2024 | 18:30 - 21:00 (UTC +7)
Venue: The Box - SO/ Bangkok 2 North Sathorn Road, Bangrak, Bangkok 10500 Thailand

Unleash Efficiency and Speed: Orchestrating Multi-market Websites in APAC

Managing multiple brand websites across diverse countries in the Asia Pacific market requires navigating the region’s unique demographics, legal frameworks, and multilingual landscape.

 

Creating and maintaining the optimal online customer experience in each country and for each brand can require substantial commitment and investment. Through this expert-led dinner conversation, we’ll discuss the challenges and some opportunities for innovation allowing multi-brand organisations to manage this complexity with greater efficiency, speed to market and enhanced customer satisfaction.

 

Some helpful tips on common issues will be given:

– The costs of slow website rollouts
– The on-going debate: customisation (non-reusable) vs industrialisation (re-useable) – How companies are orchestrating multi-brand, multi-country complexity today – The customer experience benefits of consistent branding across websites

 

Don’t miss this chance to stay ahead in the website management and make some new connections.

The Private Executive Dinner is hosted by Valtech & Sitecore along with The MarTech Summit Team.
It has a limited 15 seats for senior executive leaders across the technology and marketing sectors, who are based in Thailand. Please apply to attend this dinner below, and our team will get back to you within 24 hours to confirm your place.

Moderator

Shannon Dix

Regional Managing Director, SEA & China

A growth minded business and marketing exec with over 20yrs experience in a variety of roles in Digital Agencies, Business Consulting, Fin Tech and the Web 3.0 space (Blockchain Gaming/P2E/W2E).
An energetic leader where experience has always focused on growth; users, business, brands, clients, team and capability. Obsessively focused on client’s / consumer business with relationships at the core. And curious about the next wave of technology that shifts consumer behaviour.
Extensive cross-cultural experience operating 15+ years across Asia, working and living in Shanghai, China (9yrs), Taipei, Taiwan (2yrs) & Singapore 5yrs.

Prem Varatharajan

Vice President Strategy & Consulting, SEA

It’s a challenging time to be a business leader. In most mature markets and for most mature brands, organic growth has become harder and harder to come by. The question on many CEO’s lips is “how do we unlock the next wave of growth”? My belief is that the answer lies at the intersection of marketing, technology and data.

Why Join This Roundtable?

Who's Attending

THE ROUNDTABLE

The MarTech Roundtable is a platform for top executive thought leaders to deep dive into specific topics. The discussion themes are always changing but will always address pertinent trends, opportunities, pain points, and challenges facing the marketing technology sector today.

The panel of esteemed speakers are invited to share cross-industry perspectives and this interactive exchange will be presided by an experienced moderator. Audience members will help curate the discussion by submitting comments and questions to be addressed live.

The Roundtable format is as varied as its topics, taking place across APAC and Europe, virtually and in-person.

Please email Lin at lduan@themartechsummit.com if you need any assistance.

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